Competition never sleeps

Summary : It is a basic principle of tactical awareness that the competition never sleeps. You must assume that they are always trying to find areas of competitive advantage and working to reverse any areas of competitive disadvantage. During the eighties, the ascent of Japan's semiconductor equipment industry was accompanied by high customer satisfaction with their tools and general dissatisfaction with tools made by western suppliers...

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Sell yourself, your com ...

When it comes to big ticket capital items, the customer is not just buying a product, they are making a long-term commitment with you and your company. If the product doesn’t work, their career will be on the l ... See more

Winners take ownership ...

No one ever fixed a problem that wasn’t theirs. Problems are opportunities, so blaming others leaves the opportunities for others. ... See more

IBM’s Design For Manufa ...

15 Jun 2007

Why does IBM have a semiconductor group when the biggest advancements in computing power are coming from architectural innovation these days and the lighting to the end of the Moore’s Law Tunnel keeps getting d ... See more

Leading is a top line f ...

The greatest industry leaders are invariably remembered for their ability to grow revenues, not manage costs. The reason is ... ... See more

Tunneling through a com ...

Tunneling through a competitor’s pricing walls is a very effective strategy. AMD successfully used this to gain share in the microprocessor market. It starts with carefully examining the existing market struc ... See more

Elephants can innovate

Does real innovation only occur in small companies? Not true: here are some big companies that have shown how to innovate. ... See more

Introduction to Maxims ...

How to thrive in the extreme sport of business: These maxims compile much of the wisdom G Dan Hutcheson learned over the years working with most of the world’s foremost technology companies and executives while ... See more

Power projection in you ...

Power projection must be a fundamental part of your company’s strategy ... See more

Forecasting is essentia ...

Forecasting is as much a philosophy of time and space as it is a series of methodologies. Understand the philosophy and you will understand how to forecast better, which methods to choose in different situatio ... See more

The two reasons to adve ...

The two reasons to advertise: Brand Building and Lead Generation ... See more